The Five Rules of Investing
1) Invest for the long run
• The more time before you need your money, the more risks you can afford to take with it. This means investing in stocks, bonds, and real estate.
• Understand your risk tolerance.
2) Balance your investments
• Fixed income (30%-‐40%): Bonds, money market funds, certificates of deposit (CD)
• Equities (60%-‐70%): Stocks, real estate
3) Diversify your investments
• To reduce your risk buy funds that hold a diverse group of investments rather than buying individual stocks, bonds, or real estate
Stock mutual funds
Bond funds
Real estate investment trust (REIT)
4) Shop around for low fees
• Choose investments that have low expenses – they are the most important indicator of how well the investment will perform
• As a rule, index funds have the lowest expenses
5) Educate yourself about investing
• You are ultimately responsible for your own investing decisions
• There are many resources to help you learn about investing
Tom Copeland -‐ www.tomcopelandblog.com